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Meta ads for HVAC businesses.

Promote the work your team has capacity for: seasonal servicing or a new installation. NovaStorm prepares Facebook and Instagram ads around your supported systems, service area and enquiry page.

Platform access is free. Generation credits and Meta ad spend are separate.

Nova Creative1:1
Your photo
Creative asset

Stock photo → AI-generated service ad. Review the equipment and scene against your reference. Nova Creative produces the visual asset; NovaStorm prepares the Meta campaign around it.

A written brief.
A home comfort ad.

Show homeowners the comfort your installation service can bring. Nova Creative generates the room scene, headline and call to action from a written brief, without a starting photo.

Nova Creative · AI-generated home comfort ad

Example scene brief

A calm, sunlit living room with a cream sofa, natural wood and a wall-mounted air conditioner. Headline: Home comfort starts here. Call to action: Request a quote.

Illustrative AI-generated scene, created without a starting photo. It does not show a completed customer installation.

Turn the creative into an installation campaign

NovaStorm builds a Meta campaign around your installation service, service area, audience, budget and quote-page link. Review the campaign before publishing to your selected Meta ad account.

Explore the creative stage

How NovaStorm works
for hvac businesses.

Bring your offer and website. NovaStorm prepares the creative, ad copy and campaign settings together, so you can check what people will see and where they will go before spending on ads.

Connect the Meta ad account you manage, then select your Facebook Page and available Instagram account.

See what goes into the campaign
  1. Describe the offer

    Start with: Supported systems and service coverage. Add the customers you want to reach, locations and daily budget.

  2. Create images or video with Nova Creative

    Show real equipment or approved team photography. Keep certification details and service promises accurate.

  3. Review the ad and its destination

    Send visitors to: The heating service enquiry page. Review the objective, ad copy, audience settings and budget together. Check the tracking needed for your goal.

  4. Publish, then activate when ready

    After your approval, NovaStorm publishes the campaign, ad sets and ads to your selected Meta ad account as Paused. Check the published result before activating delivery.

Solutions for
hvac businesses.

Book seasonal servicing

Your campaign in NovaStorm
NovaStorm drafts a servicing campaign from your supported systems and postcodes. Review the local audience, daily budget and maintenance ads linked to your enquiry page.
After the click
Your service form collects postcode and system type; your team books the visit.
What to measure
Booked service visits inside your coverage area.
Local Customer Acquisition

Get installation survey requests

Your campaign in NovaStorm
NovaStorm prepares a separate installation campaign with location settings, budget and survey ads. Your form collects property details and the existing system.
After the click
Your installation form asks about the property and existing system.
What to measure
Completed surveys and accepted installation quotes.
Lead Generation

Start with
your campaign brief.

Use this to brief a campaign in NovaStorm. Adapt the business details, then choose your account and campaign settings.

A service campaign before the season changes.

Copy this brief and replace the example offer with your own details. Add your website and reference material in NovaStorm, then set your audience and budget.

Campaign destination: The heating service enquiry page.

How the creative stage works

Before you
publish.

  • Supported systems and service coverage
  • Current appointment capacity and quote process
  • Approved images and verified accreditations

Separate servicing from installation demand.

Track the requested job type, coverage and booked work alongside ad spend. Compare installation enquiries with completed surveys rather than counting every form equally.

Review creative, destination, locations and budget in NovaStorm. New campaign elements are published to Meta as Paused; activation is a separate step.

Advertising questions for
hvac businesses

Can I promote both repairs and installations?

Use separate offers and destination pages where the customer steps differ. An installation survey usually needs different information from a scheduled service.

Can I promise an arrival time in the ad?

Use only response times your team can reliably meet and monitor the contact route while the campaign runs.

How do NovaStorm and Nova Creative work together?

NovaStorm prepares the Meta campaign for your business and selected ad account: objective, ad sets, audience settings, budgets, ads and destination links. Nova Creative produces image and video assets for the creative stage. You review the campaign in NovaStorm and approve publication to Meta separately.

What happens before my ads start running?

Review the proposed creative, destination, audience and budget before publishing. New campaign elements are published to Meta as Paused. Check their status before activating delivery. Your business remains responsible for offer accuracy and applicable requirements.

From your brief.
To your Meta account.

Prepare a campaign around your offer and budget. Review it in NovaStorm, then approve publication to the ad account you selected.

Platform access is free. Generation credits and Meta advertising spend are separate.

A campaign for HVAC Businesses

Campaign
The objective and settings for your advertising goal.
Ad sets
Audience, locations and budget allocations to review.
Ads
Creative assets, ad copy, calls to action and destination links.

Published to your selected account as Paused. Activation is a separate step.