Campaign allocation
Inspect whether the daily budget is set at campaign or ad-set level. Check the total across the draft before publication.
Budget Controls
Set your campaign budget and control automatic changes.
Choose the campaign’s daily budget and review where it is allocated. Keep Meta advertising spend separate from generation credits, and configure limits before enabling budget automation.
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ILLUSTRATIVE PREVIEW
Know which costs go
to NovaStorm and Meta.
| Cost | Where it belongs | What to check |
|---|---|---|
| Advertising spend | The connected Meta ad account. | Campaign and ad-set budgets, account currency and Meta billing. |
| AI generation | Your generation credit balance. | Available credits and the cost of the selected generation workflow. |
| Product access | NovaStorm platform access is free, with no subscription. | AI generation credits and your Meta advertising budget are separate costs. |
A daily campaign budget is a delivery setting. Review Meta’s spending and billing behavior when setting your overall financial limits.
Review the allocation
and the rules for changing it.
Maximum budget change
For budget autopilot, configure how large a budget reallocation may be. A small movement rule still needs a suitable starting budget.
Minimum budget
Set the minimum budget floor used by autopilot. Review it alongside the accounts and campaigns involved in the allocation.
Time between budget changes
Choose the interval between budget moves. Use the movement history to understand what changed and when.
Inspect a proposal
before enabling budget moves.
Set the rules
Configure movement limits, floor, cooldown and the relevant performance settings for the connected account.
Run a simulation
Review the proposed allocation before making changes. Compare it with your own business priorities and spending plans.
Check the history
After execution, review the recorded moves and performance over an appropriate period. Revisit the settings when your priorities change.
Questions about
this workflow
Can generation credits pay for Meta ads?
No. Meta delivery and AI generation use separate billing paths. Check both before preparing and launching a campaign.
Is budget autopilot enabled by default for every account?
No. A new account configuration starts with autopilot disabled. Review the settings and a simulation before enabling automatic budget changes.